Now, digital signage is more interactive than it has ever been. Displays are no longer static. The addition of sensors can create personalized experiences. And new products like smart TV digital signage offer touchscreen capabilities that enable an entirely new level of one-on-one interaction at an affordable price.

Moreover, Kiosks offer a more immersive environment for the customer with more dynamic information and options to engage. Digital signage generally has a limited number of interactive features, predicated by a “playlist.” A kiosk is better able to handle open-ended queries or conduct a physical transaction.

Digital signage is the use of screens to show information,advertisements, and other content in public or private spaces.

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